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Sneaker Wars: Adidas V. Puma

Sneaker Wars: Adidas V. Puma

The tangled rivalry that shaped sports.

PG132025•7.9/10
Documentary

Ratings

🎬TMDb
7.9/10(7)

Through unprecedented access to both companies, uncover the tale of two feuding brothers, Adi and Rudi Dassler, whose multi-decade rivalry and competition helped shape the modern sportswear industry.

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Production

Studio 99, Matador Content, The Walt Disney Company EMEA, Pine Barren Productions, Delightful Dilemma Productions

Language

EN

Status

Ended

First Aired

September 24, 2025

Last Aired

September 24, 2025

Networks

Disney+

Trailers & Videos

Where to Watch
Region US · Lang EN
US
No providers available for this region.
Seasons & Episodes
Select a season to view episodes. Reddit links may contain spoilers.
Season
A Rivalry Begins
E1
A Rivalry Begins
Air date: 2025-09-24
The decades-long feud between Adidas and Puma is one of the greatest rivalries in sports history.
From the Courts to the Streets
E2
From the Courts to the Streets
Air date: 2025-09-24
Sportswear evolves as Puma hits NYFW and Adidas partners with Kanye, sparking a cultural shift.
Win at All Costs
E3
Win at All Costs
Air date: 2025-09-24
Bjorn Gulden's move to Adidas from Puma sparks shock as both brands continue their fierce rivalry.

Cast

David Beckham

David Beckham

Self

Usain Bolt

Usain Bolt

Self

Noah Lyles

Self

Winnie Harlow

Winnie Harlow

Self

Darryl 'DMC' McDaniels

Darryl 'DMC' McDaniels

Self

Elaine Thompson-Herah

Self

Bjørn Gulden

Self

Harm Ohlmeyer

Self

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